Opening a restaurant is a dream for many, but the costs can be daunting. From equipment to staffing to location, expenses can spiral quickly if you’re not strategic. For first-time owners or operators pivoting from catering or food trucks, keeping your startup budget in check is essential. Below are practical, field-tested ways to start smart and spend wisely. Start With a Lean Concept The fastest way to overspend is trying to launch with a fully-loaded menu, full-service staff, and a prime
Seasonal promotions can be magic or mayhem—depending on how prepared you are. Done right, they stir urgency, align with customer moods, and open new lanes for visibility. But small businesses don’t always have a runway paved with extra time, budget, or staff. That’s why rhythm matters. Getting in sync with the seasons doesn’t mean following trends blindly—it means understanding the beat of your business and your buyers.Start Earlier Than Feels Comfortable If you're thinking about launching your holiday
A well-kept secret in the business world is that polish doesn't have to come with a hefty price tag. Social media has transformed into a storefront, a portfolio, a customer service desk, and a billboard—often all at once. For small businesses, it's tempting to believe that a sleek online image demands agency retainers or influencer-level production budgets. But there’s power in precision. With deliberate choices, thoughtful strategy, and a little grit, any small brand can clean up its feed and command
Victoria Wood has been promoted to Marketing Manager for Brothers Group Restaurants in Bemidji. “She encompasses great attention to detail in her work,” owners Brett and Derek Leach said in a Facebook post. “She is immensely creative in her writing and photography, and has a great desire to learn in her role.”Wood worked hard in her job managing social media for Brothers Group Restaurants for two years prior and will now oversee their marketing department. “Please join us in celebrating Victoria's